Reference Number: 2023 -2 – EL01 – KA210 – ADU – 000170360. Digital Readiness Empowering Ambitious Middle-Aged +45 Women Entrepreneurs

This European project aims to use a user-centric learning method with a practical application in real-world examples, providing middle-aged women in Greece and Spain with the digital skills needed. During these last 3 months we have developed the next phase of the project. We planned and organized various focus group sessions. The participants were women of our project target: entrepreneurs, aged 45+, entrepreneurs or businesswomen eager to learn more about digital. We decided how the sessions would run. We made the necessary documentation, presentations and questionnaires.

A FOCUS GROUP is a meeting made up of several targeted people with the objective of discussing a specific topic to learn their opinions, concerns and perceptions as users. The objective of the focus groups organized for the DREAM PROJECT was to collect sufficient information to know the digital women needs and skills, and to prepare the competency curriculum. The sessions were held on different days and times to make it easier for participants to attend. Group interaction encourages the generation of new ideas and the exploration of different points of view.

The development of the Focus Groups was similar.

• In Greece, the specific activity took the form of a debate on each topic to actively involve the participants.
• In Spain, an open debate was chosen. Each participant expressed their opinions, and the rest could ask, confirm, comment or refute their point of view. In both countries, the results were satisfactory for the project objectives.

Reference Number: 2023 -2 – EL01 – KA210 – ADU – 000170360. Digital Readiness Empowering Ambitious Middle-Aged Women Entrepreneurs

The project based on a user-centric learning method with a practical application in real-world examples, providing middle-aged women with the digital skills needed. The project aims to provide 4 free online digital training sessions to women +45 who are entrepreneurs or businesswomen through a practical, easy and dynamic learning method.

DREAM NEWS !!

The DREAM Project will have a positive impact on the lives of women over 45, providing them with digital knowledge and skills to start their business, or enhance it. They will also be able to empower themselves, improve visibility, as well as their professional recognition, improve gender inclusion and create opportunities for the exchange of learning.

We will hold online sessions with participants interested in the Project. Women will express their needs, challenges and concerns regarding digitalization, as well as share their opinions, interests and objectives

Open call

¿ What are we searching for?

Women over 45 who want to improve their digital skills.

How to register?

Complete the REGISTRATION FORM

For Spanish applicants, you can also contact: gcunillera@afaemme.org or call phone number

Complete the REGISTRATION FORM from the link below